Terry Turner is known as the Cigar Man throughout downtown Chattanooga. He has a local shop that supplies quality cigars for new smokers and enthusiasts alike. The focus of this project was to build a brochure website to spotlight the store and his inventory.
This specific color palette was inspired by Terry’s product line and cigar shop. Naturally, cigars come in a range of colors ranging from light to dark tobacco leaves. The shop also was filled with wooden humidors, shelving and other decorative features.
HEX 382b1c
R56 G43 B28
C57 M64 Y78 K67
HEX 8e6e44
R142 G110 B68
C38 M51 Y79 K18
HEX 3f3932
R63 G57 B50
C62 M61 Y68 K55
HEX 3d3b39
R61 G59 B57
C67 M61 Y62 K52
HEX e2dfde
R226 G223 B222
C10 M9 Y9 K0
HEX 5d2312
R93 G35 B18
C37 M84 Y90 K55
Some say that the art of cigar making dates back as early as the 10th century. Serif fonts generally are associated with a traditional style rather than the more modern san serif.
The primary heading font is Abril Fatface. Due to its bold presence and high contrast, it works perfectly as a display font. I needed to find a similar font that could complement it, but be much easier to read at length. This combination of fonts helps to add a traditional look and feel to the Cigar Man brand.
Small batch cigars, special collections, catering services, events and more all can be found on the Cigar Man Website. The primary goal of this site is to inform his consumers all that their shop has to offer. It is to entice them to stop by and enjoy a quality cigar and conversation in their cigar lounge.
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